1. 1906
   1910
2. 1903

Henry Ford built his first automobile in 1896, and in 1903 he launched Ford Motor Co.

1. Berlin
   Paris
2. London

In 1908, the company opened a branch in Paris, giving the brand a foothold in the European market.

1. two
   12
2. 29

Twelve investors joined the venture, and 1,000 shares were divvied up between them, with Ford and Alexander Malcomson getting the lion's share.

1. $9,000
   $28,000
2. $59,000

Ford needed every penny of that $28,000 and spent most of it before finally producing his first vehicle.

1. true
2. false

His first attempt was called Detroit Automobile Co., which he left after disagreements with investors.

1. $2,800
   $3,200
2. $4,500

At $2,800 it was pricier than some other competing models, but it was also Ford's first six-cylinder model.

1. Model B
   Model T
2. Model A

The 1927 Model A was the first to display Ford's trademark oval badge.

1. true
2. false

The company's concept worked, and it started raking profits right from the start.

1. 1908
   1910
2. 1913

The moving assembly line debuted in 1913. The time needed to build the Model T's chassis dropped from nearly 13 hours to less than two hours, transforming the entire manufacturing world.

1. Turnover was too high.
   There were rampant safety issues.
2. Workers threatened to strike.

The boring and difficult labor meant too many people were quitting. The increased pay and shorter hours helped turn Ford into a hotly desired workplace.

1. about 20,000
   about 70,000
2. about 100,000

In the early 20th century, cars were more difficult and time-consuming to build. The company made around 70,000 cars in 1912.

1. about 15 million
   about 7 million
2. about 3 million

With around 15 million cars sold, it is still regarded as one of the best-selling cars in history.

1. 1920
   1941
2. 1955

In 1920, less than a decade after starting assembly line production, the company shot from 70,000 to 1 million cars manufactured in a single year.

1. an eight-cylinder car
   a tractor
2. a pickup truck

Introduced in 1917, it was the company's first pickup. It was based on the Model T car.

1. France
   England
2. Canada

Henry Ford wasted no time going international, creating Ford Motor Co. of Canada in 1904.

1. Torino
   Mustang
2. Pinto

The Mustang, which would become one of the company's most recognized models, was launched in 1964.

1. It hired disabled veterans.
   It refused to hire war veterans.
2. It paid veterans a cash reward to seek employment elsewhere.

Not only did Ford hire disabled veterans, but it also made sure their work environments were accommodating to their special needs.

1. $1 billion
   $500 million
2. $250 million

At a loss of $250 million (in the early 1960s) the car cost too much and was too ugly for American consumers.

1. choice of color
   rear brakes
2. left-side steering wheels

Ford initially offered multiple colors, but painting was a challenge in the assembly line environment, meaning that for a time Ford used only black paint.

1. Pinto
   Focus
2. Fiesta

In 1998, the Focus replaced the Escort model, which had worn out its welcome.

1. the Model A
   the flathead V-8 engine
2. the Mercury brand

The V-8 engine was reliable and powerful, making it one of the most popular engines for decades to come.

1. Ford of Asia
   Ford of Canada
2. Ford of Europe

The Fiesta was built at a factory in Spain and immediately became a hit in the European market.

1. about $45 billion
   about $13 billion
2. about $4 billion

It lost about $13 billion. To stem the bleeding, Ford sold Land Rover and Jaguar and refocused on its core brands.

1. Henry Ford
   Edsel Ford
2. Henry Ford II

Edsel Ford commissioned the Detroit Industry Murals, which are official national landmarks.

1. steel
   aluminum
2. Kevlar

The aluminum construction cut down on weight but raised concerns about durability.

1. 1961
   1955
2. 1948

The F-Series, which is still one of the most popular trucks around, was introduced right after World War II in 1948.

1. Mercury
   Lincoln
2. Jeep

Ford ended the Mercury brand in 2011, with a few final Grand Marquis.

1. adding seat belts
   crash testing
2. adding cushioned steering wheels

Crash testing is now one of the most important tasks that engineers perform as they build new cars.

1. Telstar
   Taurus
2. Puma

Decades later, it is hard to understand just how innovative the Taurus' styling was in the mid-1980s.

1. Bronco
   Tempo
2. Fairmont

The Bronco was superseded by the Explorer, which helped fuel the current craze for SUVs and crossover SUVs.